r/BabyLedWeaning
"No personal promotion" rule.
What to do. Share first-solids and clean-up experience. No Bibado mention.
01
The rule in one line
Be useful first.
Do not mention Bibado unless the community's own rules allow it, you have read them today, and any permission is in writing.
10
communities researched
9
ban or restrict promotion
0
published exceptions for a brand mention, even a disclosed one
1
community whose local rules could not be retrieved
Nothing in the influencer programme starts until Bibado has signed this off. Searchflex wrote the rules. Bibado runs the influencer network and owns the relationships, so Bibado's team and its influencers are the people who follow them. The rules cover Bibado staff, influencers and ambassadors, and anyone acting on Bibado's behalf, including Searchflex.
02
Can I mention Bibado?
Four checks, in order. Answer no to any one and the answer is value only: reply to the question, with no mention, no link and no code. Today, no community passes check 3.
1
Your account, your experience?
Is it your own account, and have you really used the product?
No: value only2
Do the rules allow it?
Have you read the community's rules today, and do they allow a brand mention?
No: value only3
Is it in writing?
Has a moderator said yes, and is the answer and date on file?
No: value only4
Is "Ad" first?
Have you put "Ad" first and said what your relationship with Bibado is?
No: value onlyThen you may mention Bibado
Keep it relevant, keep it short, and log it.
Disclosing a relationship does not remove a promotion ban. A moderator can remove a post or ban an account, and one community says its bans are permanent and cannot be appealed. On Reddit, useful contributions build trust with parents. Promotion gets the account removed.
03
The ten communities
Rules read from each community's published sidebar and wiki on 6 November 2026. Sources are recorded in full in the research sheet. Rules change, so read them again on the day you post. Eight of the ten are international and their UK share was not measured. Only r/UKParenting and r/BeyondTheBumpUK are UK communities.
r/foodbutforbabies
"No Ads" rule.
What to do. Share meal photos and tips. No Bibado mention.
r/UKParenting
No marketing or self-promotion. Bans businesses and commercial research.
What to do. Answer from experience. Ask the moderators before any Bibado-linked mention.
r/BeyondTheBumpUK
Local rules not retrieved.
What to do. Wait until the rules are checked.
r/NewParents
Bans promotion, advertising, surveys, product testing and discount codes.
What to do. Answer existing questions. No codes, no surveys.
r/beyondthebump
Bans ads, own-site promotion and market research. Referral-bonus links banned. Polls need moderator permission.
What to do. Human-written experience only.
r/toddlers
Bans direct and indirect promotion and research. Affiliate links banned.
What to do. Promotional profiles can have even neutral posts removed. Check the account first.
r/ScienceBasedParenting
No mentions or links to your own products.
What to do. Product recommendations go in the weekly thread. Whether a Bibado-linked mention is allowed there is unverified.
r/moderatelygranolamoms
Bans own-item and employer promotion. Referral-link posts banned.
What to do. Share kit, cleaning and meal-prep experience.
r/Parenting
Bans promotion, research and influencer content. Bans are permanent and cannot be appealed.
What to do. Bibado-linked creators should not post here.
04
Always and never
Always
- Post from your own account, about products you have really used.
- Read the community's current rules on the day you post.
- Answer the question first.
- Disclose any relationship with Bibado wherever a mention is permitted.
- Ask a moderator when a rule is unclear, and keep their answer with the date.
- Keep a record of every contribution.
Never
- Run accounts for Bibado from an agency, or post as a parent when you are not one.
- Seed products without disclosing it.
- Use more than one account, trade votes or coordinate upvotes.
- Post the same promotional content repeatedly or in several communities, or automate any of it.
- Use affiliate or referral links or codes where a community bans them, even with a disclosure.
- Post AI-written submissions where a community prohibits them.
- Give medical or safety advice, or claim anything about choking, allergy or development that Bibado cannot back up.
- Message people privately to promote Bibado.
- Imply a gifted item was bought personally.
05
Disclosure, where a mention is allowed
Put "Ad" first, then say what the relationship is: paid, gifted, affiliate, ambassador or campaign-directed. A bio line, the word "gifted" on its own, or a discount code on its own is not enough.
An independent parent recommending Bibado is not automatically an ad. A paid, gifted, affiliate or campaign-directed contribution is different and needs its own check. Having no link does not erase a relationship.
Not yet checked by a lawyer
This wording comes from the subreddit research. Searchflex has not taken legal advice. Bibado should confirm the disclosure wording and the rules on incentivised reviews with its own adviser before the programme starts.
u/your_own_account1h
Ad I'm part of Bibado's ambassador programme and was sent this product free. My honest experience: ...
ReplyShare
Where mentions are allowed at all, "Ad" comes first and the relationship is stated.
06
Surveys, discount codes and giveaways
Do not post Bibado's surveys, discount codes or giveaways in any of these communities. r/NewParents bans discount codes and surveys. r/beyondthebump needs moderator permission for any poll. r/toddlers and r/Parenting ban research and feedback requests.
Bibado's customer survey goes out by Bibado's own email to its subscribers, not on Reddit.
07
If something goes wrong
Triggers: a post removed, a moderator warning, or a ban.
- 1
Stop
Stop posting from that account.
- 2
Tell
Tell Bibado the same day if you are an influencer. If you are Bibado, tell Searchflex.
- 3
No workaround
Do not post from another account to get around it.
- 4
Log
Log it, and read that community's rules again before anyone else posts there.
Keep records
For every contribution, record the community, the date, the link, and the disclosure used. Where a moderator has answered a question, keep the answer, the date and the exact source together. No scheduled monitoring has been set up, so rules need rereading whenever someone is about to post.
08
What this does not cover
- No moderator has been asked for permission. No exception has been agreed anywhere.
- r/BeyondTheBumpUK's local rules are unverified, and some sources are snapshots up to three weeks old.
- Mumsnet, Facebook groups and other communities were not researched.
- We have not seen the influencer agreements or who each influencer is.
- One question applies to almost every community: may a clearly disclosed Bibado representative make a purely informational comment? No community has answered it.
09
Decisions for Bibado
1
Do you accept "value only" as the default for the ten communities?
Bibado2
Who signs this off, and who handles a ban, a warning or a complaint?
Bibado3
Do you want us to ask the r/BabyLedWeaning and r/UKParenting moderators whether any Bibado mention is acceptable?
Bibado and Searchflex4
Which influencers are covered, and what is each one's relationship with Bibado: paid, gifted, affiliate, ambassador or none?
Bibado5
Should Mumsnet and Facebook groups be researched and added?
Bibado and Searchflex10
The one-page version for influencers
Plain English. Safe to send to the network once Bibado has signed off.
Before you post about weaning
- 1Post from your own account and only about what you have really used.
- 2Read the community's current rules the day you post. If they ban promotion, do not mention Bibado at all.
- 3If you have any relationship with Bibado (paid, gifted, affiliate or ambassador) and a mention is allowed, start with "Ad" and say what the relationship is.
- 4Answer the question first. Never use a code, an affiliate link or a referral link unless the community's rules clearly allow it.
- 5Do not use a second account, ask friends to upvote, or post the same thing in several places.
- 6If a post is removed or a moderator warns you, stop and tell Bibado the same day. Do not try again from another account.